emerging hotspots
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Emerging Consumer Hotspots in 2022: Challenges and Opportunities
According to the report, the State Administration of Market Supervision issued the document “Ten Characteristics of Consumer Complaints and Reports in 2022”, in which the sixth characteristic of “new consumption hotspots are emerging constantly, accompanied by rising consumer disputes” mentioned that in 2022, the problems of new models such as digital collections (NFT) are on the rise, the regulatory difficulty is increasing, and the relevant appeals are 59700 (only 198 in the previous year), mainly focusing on non-delivery, non-refund, malicious price increases Collect high service charges, arbitrarily block consumer accounts, etc. Under the “blind box” craze, consumer demands reached 41400, up 61.72% year on year. IP cross-border co-branded products set off a rush to buy, with 38100 related appeals, an increase of 66.96% year on year. Some businesses took the opportunity to raise prices, but the problems of uneven product quality, fake and inferior products, delayed delivery, and lack of after-sales service were prominent. The State Administration of Market Supervision:…