SuperRay’s Commitment to Artist Royalties
On February 28, Jonathan Perkins, the founder of SuperRay, said during the NFT Paris conference that the decision to pay the creator had been made five years a…
On February 28, Jonathan Perkins, the founder of SuperRay, said during the NFT Paris conference that the decision to pay the creator had been made five years ago. He said, “At that time, we took a very controversial measure to include artist royalties. If we can help artists make money through royalties, why not at least try it? Therefore, we have played a certain role in establishing certain standards, at least in art. SuperRare’s royalties will not disappear.”
Founder of SuperRay: SuperRay platform will not cancel NFT royalties
Interpretation of the news:
During the NFT Paris conference on February 28, Jonathan Perkins, founder of SuperRay, a blockchain-based digital art platform, affirmed his commitment to artist royalties. According to Perkins, the decision to pay digital artists had been made five years ago, a controversial decision at the time, as many believed blockchain’s decentralization implied that creators could monetize their work without intermediaries.
Perkins explains that including artist royalties in the platform reflects a broader consideration of the creative process, as artists invest not only their time but also their skills, vision, and unique perspectives. By paying royalties, SuperRay acknowledges that artwork goes beyond a one-time transaction; it carries the artist’s legacy and establishes certain standards.
SuperRay’s royalties are a specific percentage of each artwork’s resale price, and they go to the artist who originally created the piece. This approach differs from traditional art markets, where creators sell their artwork to collectors or speculators, who can then resell it for much higher prices without sharing any profit with the artist. SuperRay’s model incentivizes artists to create more, as they can receive future income from their previous works.
Perkins highlights that SuperRay’s commitment to artist royalties goes beyond the platform’s own interests. By establishing this standard, SuperRay hopes to inspire other digital art platforms to adopt similar practices and stimulate a fairer and more sustainable market. Moreover, Perkins argues that royalties enhance the ecosystem’s transparency and accountability, empowering creators as active stakeholders rather than passive beneficiaries.
In conclusion, SuperRay’s decision to pay artist royalties represents a bold and forward-thinking stance in the digital art world. Far from being a mere marketing strategy, it reflects a genuine concern for the role of creativity in society and a desire to foster a more equitable and creative economy. SuperRay’s success demonstrates that such commitment can lead to both financial and cultural benefits.
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